Xaar claims feedback from users is a valuable tool

by FESPA | 03/08/2017
Xaar claims feedback from users is a valuable tool

Xaar’s new online community is providing product and technical information 24/7 as the company makes it even easier for customers to work with its inkjet printhead technology.

The Xaar Community initially grew out of Xaar’s work with leading printer manufacturers, from whom it sought to understand customers’ needs generally, as well as the best ways to provide solutions for them.

“Our new Xaar Community has been introduced with the sole aim of making it as easy as possible for customers to do business with us,” explains Xaar digital marketing specialist Andy Smith. “By working with the likes of TecnoFerrari, a leading tile printer manufacturer, we have been able to understand the needs of our customers and provide an online solution which satisfies those demands.”

In the unique ecosystem of the Xaar Community, answers to product questions, tips, and troubleshooting are converted into articles that are then made available to everyone in the knowledge centre, where they are accessible at any time, anywhere in the world.

The community also provides customers with easy, instant access to product information, technical documentation, ink waveforms, and software for products that they have either purchased or are interested in purchasing.

In addition, the Xaar Community is a file sharing platform in which each individual customer has its own private area where Xaar employees can share files and resources with them to support the development projects they are working on together.

With 667 registered customers and an average of 730 log-ins per month, the Xaar Community has so far proved extremely popular with customers, who have particularly highlighted its clear layout in which relevant and helpful information is easy to find.

“Xaar is known the world over for its leading inkjet technology,” concludes Andy. “By leveraging today's digital innovations, we can mirror this quality in our service level, ensuring we provide our OEMs with all the tools and support they need to minimise their time to market. The Xaar Community is the perfect example of this.”

Expanding on the success of the Xaar Community’s initial launch, Xaar now has exciting plans to roll it out to end-users – or the customers of its customers – thus creating a hive of digital inkjet expertise and a community of key opinion leaders within the industry.

by FESPA Back to News

Topics

Interested in joining our community?

Enquire today about joining your local FESPA Association or FESPA Direct

Enquire Today

Recent news

Special Effects in DTF Will Make Your “Prints” More Memorable
Substrates

Special Effects in DTF Will Make Your “Prints” More Memorable

The DTF market is expanding with new vendors and innovations like multi-head printers enabling diverse ink options (spot, neon). Decorative films offer streamlined special effects. Keypoint Intelligence tested metallic and glitter films, noting varied ease of use and wash durability. New technology using adhesive and foil directly promises further creative advancements in DTF.

24-04-2025
SmartHub – Expectations, opportunities and why you should attend!
Personalisation

SmartHub – Expectations, opportunities and why you should attend!

The SmartHub at Personalisation Experience 2025 in Berlin will showcase personalisation and smart production opportunities across industries like textiles. Featuring a Smart Factory Trail with brands like Inkcups and Trotec, and a conference with experts discussing AI, mass customisation, and profit strategies, it offers insights into reducing waste and boosting efficiency through digital methods. Panel sessions will explore growth, automation in textiles, and smart manufacturing.

24-04-2025
How is AI revolutionising Large Format Print?
AI

How is AI revolutionising Large Format Print?

Nessan Clearly discusses how AI in print relies on data pattern matching, already enhancing software for large format providers. He predicts that this will result in increased AI integration in workflow planning, job queue management, colour correction, image upscaling, and predictive maintenance via sensors and vision systems, ultimately streamlining operations and offering greater flexibility.

24-04-2025
One Ink for All? Exploring Pigment in Textile Printing
Inks

One Ink for All? Exploring Pigment in Textile Printing

Digital textile printing faces complexity due to diverse substrates requiring specific inks. The industry seeks a universal ink, with pigment ink showing potential. While traditionally for natural fibres, advancements aim to broaden its application, simplify processes by reducing pre/post-treatment, and improve sustainability, though challenges like hand feel on garments remain.

23-04-2025