'Trumping' the Paris agreement
There is much anticipation surrounding the new American president and the extent to which his actions match his rhetoric.
One especially worrying set of decisions relate to the 45th president’s views on climate change in general and the Paris Climate Agreement within the United Nations Framework Convention on Climate Change (UNFCC) specifically.
As of December 2016, 194 UNFCC member countries have signed this agreement which is now in effect. This comprehensive climate deal has several objectives which it hopes to achieve by 2020. The headline goal is to keep the rise in global average temperatures to less than 2° C above pre-industrial levels, ideally keeping the rise to no more than 1.5° C.
The agreement also aims to help countries and regions adapt to climate change. This will be done by encouraging development that improves resilience to adverse climate conditions, alongside development that has low greenhouse gas emissions.
Most crucial of all, and probably the reason that so many countries signed up to the deal, is to provide funding for development paths and technologies that cut greenhouse gas emissions and encourage low-carbon growth.
With a one-time climate change denier heading for the White House, this could all come unravelled, so a large group of 630 companies and investors has sent a statement to the Washington wonks. The group has requested the new administration not to turn away from advancing the low carbon economy, and especially not to withdraw from the Paris Climate Agreement.
The group includes major print buyers such as Unilever and IKEA as well as technologists such as HP and Sealed Air a manufacturer of packaging materials.
Industrial sectors take a wide range of positions when it comes to improving their carbon footprints. In the graphics industry we are faced with extremes, possibly as much as other sectors. On one hand we have the amazing sustainability of print media products, the fact that they have a one-off carbon footprint and that aspects of production with a potential environmental impact are carefully managed.
On the other hand we have to accept that much of the environmental impact mitigation achieved in the printing industry has been achieved in order to reduce costs and improve efficiency.
The environmental benefits of technological advances, say to reduce energy usage or the recycling of consumables such as printing plates, are driven not so much by environmental goals as the desire for a financial and competitive edge.
Without a clear commitment to the environment at the highest levels of government, environmental progress will stall and with it economic progress. The new administration in the US risks undermining the health of the country’s international reputation if it chooses to abandon existing low-carbon policies.
Worse, a failure to invest in the domestic low-carbon economy or to work with partners overseas will create more uncertainty and undermine business confidence. Without US support for the Paris Climate Agreement that agreement is weakened and global warming will continue to increase. All of this is bad for the planet, and none of it will be good for the graphics industry.
Topics
Interested in joining our community?
Enquire today about joining your local FESPA Association or FESPA Direct
Recent news

Streamlining personalisation with tech: Insights from the SmartHub Conference 2025 speakers
Personalisation Experience 2025 (6 – 9 May 2025, Messe Berlin, Germany) is running its inaugural SmartHub Conference from 6 – 8 May 2025.

Special Effects in DTF: How Neon Inks Are Making Apparel Pop
Neon fluorescent inks are the latest innovation in DTF printing, offering vibrant, eye-catching effects under both daylight and UV light, giving apparel decorators a competitive edge. Testing shows good wash durability, though market perception of added value is still developing. With increasing adoption and ongoing technological advancements, neon represents a significant upgrade for creative customisation.

Unlocking Growth Opportunities in the Printed Personalised Apparel Industry
The printed personalised apparel industry is booming, projected to reach $10.1 billion by 2030. Driven by consumer desire for self-expression and branding needs, technological advancements like DTG/DTF and e-commerce integration are key. Sustainability, eco-friendly materials, and on-demand printing are crucial growth drivers. Businesses leveraging these trends, including AI and social media, have significant commercial potential.

How to grow your business with white ink applications
Opaque white ink is revolutionising signage, vehicle graphics, wallcoverings, short-run and wood packaging, and window blinds by enhancing vibrancy and clarity. This enables printers to offer high-demand, standout products, boosting profit margins. HP Latex white ink applications and their large format printing solutions will be showcased at FESPA 2025 in Berlin.