Personalisation with Chloe Combi, GenZ Behavioural Expert
Richard Askam, The Personalisation Experience Ambassador speaks to Chloe Combi, a GenZ and GenA Behaviour Expert. Chloe explains that she perceives Personalisation as the ability to tell your personal story and creating your own brand.
Chloe and Richard also discuss how branding, social media and influencer all contribute in the use and the perception of Personalisation. Chloe also shares her thought on the future of personalisation and GenZ.
Discover the Personalisation Experience taking place alongside FESPA Global Print Expo 2023 and European Sign Expo 2023 from 23rd May – 26th May 2023 at Messe Munich. The Personalisation Experience will bring together 3,500 stakeholders from retailers, brands, agencies to printers and fulfilment houses, connecting them with software providers and OEMs to explore the potential of personalisation in sportswear, packaging, product, loyalty and custom interiors. For more information please visit: Welcome - Personalisation Experience 2023
The Green Grads EPSON cco-cextile challenge graduates showcase their talents
Exhibiting at Manchester’s historic Victoria Baths during the Great Northern Contemporary Craft Fair the Epson Eco-Textile Challenge graduates received an enthusiastic welcome.
Neil Felton on investing into the print community via FESPA Associations
FESPA's CEO, Neil Felton speaks to Debbie McKeegan about the important or reinvesting and supporting the print community. FESPA achieves this by investing into its 37 global Associations.
Business development: screen printing or digital printing?
Screen printing and digital printing are 2 common printing processes in sign-making. But what are the differences between the 2, what are their advantages and disadvantages, and how can printers earn the most money using new technologies?
Forgra Colour Management Symposium to offer guidance on how to improve efficiency and reduce waste
Paul Sherfield speaks to Andy Kraushaar, Head of Pre-Press Technology at Fogra about the Fogra Colour Management Symposium coming up in February 2024 and why it’s an important event to help you improve efficiency and reduce waste.