Personalisation

Personalisation with MediaClip

by Richard Askam | 01/05/2023

FESPA's Personalisation Experience Ambassador, Richard Askam speaks to Marie-Evie Lemieux, CSO at MediaClip and Marion Duchesne, CEO at MediaClip about Personalisation. Marion describes Personalisation as being a personal connection with a product.

Maria describes Personalisation as the ability to connect people with specific content that is created between the supplier and the user. Maria and Marion share the current Personalisation opportunities for Brands. Discover the Personalisation Experience taking place alongside FESPA Global Print Expo 2023 and European Sign Expo 2023 from 23rd May – 26th May 2023 at Messe Munich. The Personalisation Experience will bring together 3,500 stakeholders from retailers, brands, agencies to printers and fulfilment houses, connecting them with software providers and OEMs to explore the potential of personalisation in sportswear, packaging, product, loyalty and custom interiors. For more information please visit: https://www.personalisationexperience.com

 

by Richard Askam Back to News

Interested in joining our community?

Enquire today about joining your local FESPA Association or FESPA Direct

Enquire Today

Recent news

Standard lighting conditions for wide format printers and their many markets
Wide Format Printing

Standard lighting conditions for wide format printers and their many markets

Paul Sherfield shares the various standard conditions that are required for wide format printers as colours can appear differently dependent on the differing types of lighting and environments.

17-04-2024
EFKA launches new fully integrated webshop
Signage

EFKA launches new fully integrated webshop

EFKA, a leading producer and European market leader in aluminum textile frames, announced the launch of its new webshop that is fully integrated into the website and offers numerous advantages for customers.

17-04-2024
How interactive print can help brands connect with potential customers
Outdoor Advertising

How interactive print can help brands connect with potential customers

Interactive print is becoming an increasingly important feature for marketers as they seek to capture the attention of the modern consumer. Here, Rob Fletcher highlights some of the ways print can help brands connect with people while out and about.

16-04-2024
What does Artificial Intelligence mean for the Design and Print Industry
AI

What does Artificial Intelligence mean for the Design and Print Industry

Today, Artificial intelligence is already built into many products even though at times it is not noticeable. Looking towards the future, the growing presence of AI will change the design and printing industry forever. Sonja Angerer shares how you can successfully future-proof your business.

15-04-2024