US-based private equity firm Sassoon Holdings Group has announced details of a new global 3D print venture, through which it aims to access national markets in countries all around the world.
MASS 3D will initially focus on Greece, with Sassoon Holdings planning to launch a flagship 3D service bureau in the capital city of Athens before the end of the current year.
Sassoon Holdings then plans to build on this initial opening by also establishing 3D print centres in its native US, as well as in Italy, the UK and the Middle East within the next two years.
“We have identified immense opportunity in Greece and are aiming to help develop the country’s technology sector, which will in turn generate jobs and attract foreign investments,” Sassoon Holdings’ chief executive David Sassoon said in a release issued to FESPA.com.
“We aim to support local start-ups and entrepreneurs by leveraging Israeli technology and American entrepreneurial knowhow.”
As part of the new MASS 3D venture, Sassoon Holdings will invest in a range of 3D print machinery from Massivit 3D Printing Technologies. The initial launch in Greece will include the purchase and subsequent installation of two Massivit 1800 3D printers in the country.
According to John Kiriakou, chief operating officer of Sassoon Holdings, the decision to launch first in Greece comes after the recent strengthening of economic and political ties between the country and Israel, which he said would help to support the venture moving forward.
“Greece is a strategic partner to both Israel and the US with shared values and aspirations; this venture has the potential for exponential growth,” he said.
Following this initial investment, a further 13 Massivit 3D printers will then be installed at sites in the US, Italy and also the Greek island of Thessaloniki over the next two years as part of the growing venture.
Installations are already planned for next year at locations in Atlanta, Georgia, and Las Vegas, Nevada, both in the US, a well as in the Italian capital of Rome.
These will then be followed up by further installations throughout 2022 in Milan, Italy; London, England; and Dubai in the United Arab Emirates, as well as in the US at sites in Los Angeles, California; New York; New York; and Houston, Texas.
Massivit 3D chief executive Erez Zimerman said: “We are thrilled to have Sassoon Holdings Group join our global network. This collaboration further confirms the growing opportunities for fast, large-volume 3D printing technology across multiple industries.”
by Rob Fletcher