The Fespa Team

Alberto was born in 1977 and graduated in Philosophy and Literature from Università Cattolica of Brescia. He started his professional career at the age of 16 as IT manager at Gruppo Masserdotti, a pioneering organization in visual communication. The group is a technological & industrial partner for designing, printing, and setting up in public and private areas - outdoor and indoor - with a specific focus on the retail sector. While working alongside the founder Andrea Masserdotti in leading the company, he first performed his role as Marketing Director and then as Commercial Director.

After strengthening his knowledge of the core business, he focused on technological innovation for the development of new products and the opening of new markets.

In 2003, he signed the project that led to Palinsesto, a pioneering proprietary software that enables to manage content remotely. This laid the groundwork for creating the Digital Signage division, which deals with communication with a specific focus on multimedia technologies.

In 2011, he founded Domino Sistemi Srl, which, in partnership with Samsung, offers a wide selection of bespoke hardware, such as monitors, totems, videowalls, LED walls, mobility packages, and LIMs. In addition, it provides guidance along the whole production chain - from network design to content creation and management - by using designated software.

In 2014, he further expanded the extent of his company's activities by creating DominoDisplay.com, the first and only online shop of technological solutions for visual communication, which directly addresses retailers and final users.

Today, Alberto carries out the role of Sole Director of Gruppo Masserdotti Spa and its owned subsidiaries Domino Sistemi Srl and On Frame Srl. The group's turnover (pre-Covid) reached approximately 11 million euros: 7 million euros for the printing business (Masserdotti Group) and 4 million euros for Domino Sistemi.

Additionally, since 2006, Alberto has been the president of FESPA Italia, a national association representing the members of specialist printing industry, covering sectors such as serigraphics, pad and digital printing.

After graduating from Huddersfield University in Marketing, Janis started her career in exhibitions joining the international marketing team of the Queen Sirikit National Convention Center, Thailand’s premier venue for international conferences and exhibitions. Janis managed new international businesses and trade exhibitions for the venue.

Eager to learn more about exhibitions, she changed her focus to project management and the organisation of various events and exhibitions such as global trade fairs, lifestyle shows, sport events and entertainment. As Sales and Marketing Project Manager at FESPA, Janis works from Thailand to manage the sales and marketing for FESPA events around Asia.

With over 26 years of experience in the printing industry, Alexandre Keese began his career as a consultant, attending the main communication and printing companies implementing digital systems. After some time, he decided to focus his studies on digital imaging using Photoshop and became a well-known author and educator.

As Sales Director of FESPA Brazil since 2013, Keese is responsible for the sales and marketing team. He actively participates in all strategic decisions and he is committed to develop the digital printing market all over Brazil.

As director of APS Eventos, he runs ExpoPrint Latin America and ConverExpo Latin America, recognised as the biggest and most important printing and converting trade shows in Latin America.

Passionate about mountain biking and running, Alexandre enjoys the occasional glass of wine and spending time with friends and family.

I have been working in the marketing industry for over 4 years. Previous to FESPA I worked in the hospitality industry for more than 8 years. Whilst in the marketing team I was responsible for in person events, digital campaigns and executing annual marketing plans. When I was 21, I was one of the youngest general managers to run a pub within the company, in south London.

I have now been at FESPA for 3 years working across many different areas within the marketing team. I previously worked as a show Marketing executive supporting FESPA Global Print Expo and as a Campaign Marketing Executive supporting all digital campaigns across the FESPA portfolio. My currently role as Marketing Executive focuses on delivering exhibitor promotional campaigns, sponsorship and partnership campaigns and supporting exhibitors across all FESPA products. I enjoy the opportunity that my role gives me to communicate and meet with people from across the print industry and all over the world.

Outside of FESPA I enjoy long walks with my two beautiful dogs and socializing with family and friends.

Betul has over 11 years’ experience in exhibition industry in not only sales but also many other departments from the operations to marketing. Having worked as Project Coordinator in international exhibitions in various industries like cosmetics, retail, sports, interior decoration,paint and yacht shows. She has organised many events and feautures including congresses alongside exhibitions.
Betul orginial joined FESPA in 2012 as Regional Sales Manager and is responsible for FESPA’s Turkey Office. Working closely with the Turkish association ARED, Betul has helped widen the print and signage network travelling throughout Turkey to meet printers and advertisers in the country.

In her private life, she enjoys helping people as a regression therapist and contributing to her community.
 

Following completion of Jack’s degree in Marketing in 2019 he has gained experience across various digital channels with time spent in the marketing and sales sectors as well as on agency and client side. Jack is keen to put this experience to use across FESPA digital channels and build on his existing expertise.

Jack is our Digital Campaigns Executive and responsible for the day to day management of social, PPC and SEO channels as well as working on email campaigns, in order to reach people interested in FESPA in the best way and at the best time.

Out of work Jack is a West Ham fan and attends games as often as he can, he also enjoys traveling with his fiancé and spending time with friends and family.”

Oscar joined FESPA in 2008 as the Sales Manager for Mexico and Latin America and focuses on the anual FESPA Mexico exhibition. Oscar has a masters degree in Strategic Merchandising Administration and a degree in Communication Sciences.

Oscar enjoys spending time with his family, friends and loves to travel and keep active.

Bea has a passion for the events industry with previous experience managing private events. Bea also studied fashion and has ongoing drive to learn more within both the content and events industry.

At FESPA, Bea supports the content and features team in delivering standalone events and producing online content. Bea helps to edit and upload content onto Fespa.com and World Wrap Masters whilst also assisting the events team in preparing the features for FESPA Global Print Expo.

Out of work Bea enjoys spending time with friends and family, going to the gym and travelling, Australia and Thailand being top of her list of places to go.