In this FESPA Coffee Break, we discuss how to get started with circular thinking to preserve resources and extend the useful life of our materials.
Climate Change brings a need to address our working practices and business goals, we know that all of our production materials have an impact on the environment. By considering the life cycle of our printed products we can find ways to increase their lifespan or reuse potential. This process answers the needs of changing consumer expectations and when taken seriously will establish leadership and prevent the pain when new legislative penalties where ‘the polluter pays’ principle is invoked.