SmartHub Conference - empowering printers to capitalise on the opportunities in Personalisation
The SmartHub Conference at Personalisation Experience 2025 will focus on digital print personalisation. Experts will discuss AI, scaling, and future tech, including smart manufacturing. Attendees will gain insights into personalised marketing, production optimisation, and emerging technologies, empowering printers to capitalise on personalisation opportunities.
This year at Personalisation Experience 2025, visitors will experience the latest in digital print personalisation and will provide an immersive platform for industry professionals to explore innovative technologies, sustainable practices, and forward-thinking strategies. Taking place alongside FESPA Global Print Expo 2025 and European Sign Expo 2025 at Messe Berlin from 6 – 9 May.
This year’s dynamic programme will cover key topics such as emerging technologies, how to successful use AI for your business and the opportunities for printers in personalisation. Expand your knowledge whilst engaging with top experts shaping the future of personalisation.
Attendees will be able to expand their knowledge and expertise and explore practical applications of new strategies at the SmartHub Conference, taking place from 6 – 8 May at Personalisation Experience.
Transform, Scale, Personalise
Attendees will gain valuable insights into driving business growth through transformative solutions presented by industry leaders, including Kerry Sanders, VP of Business Development at EFI.
As the demand for personalised products increases, scaling your business to provide for consumer shifts is paramount. Oliver Mustoe-Playfair, Owner of Printfab, will explore the challenges of scalability in personalisation. Attendees will learn about maintaining quality, consistency and speed in an ever-demanding industry.
The SmartHub Conference will feature in-depth discussions on scaling personalised product offerings and optimising production processes to meet the rising demand for customisation. As advancements in technology continue to evolve alongside this growing market, the SmartHub Conference will provide a strategic platform for exploring next-generation innovations that will shape the future of personalisation.
Personalisation Evolved
At the SmartHub Conference, attendees will experience panel discussions from industry professionals that have collaborated with some of the most recognisable brands known today. Richard Askam, COO of You Are The Star Books, will be delivering a session on his personalisation experience, highlighting the cutting edge strategies of personalisation Richard has utilised during his journey.
Personalisation goes beyond the product itself, the conference will feature sessions focused on marketing strategies, customisation, and tailored customer experience. Attendees are offered insights on customer engagement by applying personalised mailing strategies to elevate marketing campaigns.
Future Tech in Print
Harness the full potential of technology in the personalisation sphere. Hear from speakers such as David Sweetnam, Lisa Brown and Johnny Shell from Keypoint Intelligence where they will discuss the impact of automation and the disruptive force of AI.
The conference will incorporate in-depth sessions on embracing AI across the business. From workflow to production, AI is becoming an essential tool used to future-proof their business, learn about the power of AI in print from ChatGCC Co-Founder, Chris Minn.
Register to visit SmartHub Conference at Personalisation Experience 2025 here and use promo code PEXJ503 before 8th April and only pay 50 euros for your entrance ticket.
Topics
Interested in joining our community?
Enquire today about joining your local FESPA Association or FESPA Direct
Recent news
Special Effects in DTF Will Make Your “Prints” More Memorable
The DTF market is expanding with new vendors and innovations like multi-head printers enabling diverse ink options (spot, neon). Decorative films offer streamlined special effects. Keypoint Intelligence tested metallic and glitter films, noting varied ease of use and wash durability. New technology using adhesive and foil directly promises further creative advancements in DTF.
SmartHub – Expectations, opportunities and why you should attend!
The SmartHub at Personalisation Experience 2025 in Berlin will showcase personalisation and smart production opportunities across industries like textiles. Featuring a Smart Factory Trail with brands like Inkcups and Trotec, and a conference with experts discussing AI, mass customisation, and profit strategies, it offers insights into reducing waste and boosting efficiency through digital methods. Panel sessions will explore growth, automation in textiles, and smart manufacturing.
How is AI revolutionising Large Format Print?
Nessan Clearly discusses how AI in print relies on data pattern matching, already enhancing software for large format providers. He predicts that this will result in increased AI integration in workflow planning, job queue management, colour correction, image upscaling, and predictive maintenance via sensors and vision systems, ultimately streamlining operations and offering greater flexibility.
.png?width=680)
Why are FESPA events the ideal place for visionaries to meet? With Harold Klaren from EFKA
We speak to Harold Klaren, International Sales Manager at EFKA about visionaries in print. Harold shares why he believes FESPA events are the ideal place for visionareis to meet.