Founded by Simon Mottram in London in 2004, Rapha makes the world’s finest cycling clothing. For 15 years, their products have redefined comfort, performance, and style for cyclists from absolute beginners through to World Tour professionals.
Today we are joined by John Roberts and Carl Moriarty to discuss the Rapha brand and its continued success, alongside their passion for sportswear performance, apparel, technology and print. Rapha designs all products in their London HQ, where John and Carl are based. In this podcast episode we discuss the digitisation of the workflow, how EFI – Optitex software is utilised for production and the detail demanded by customised digital production, and performance cycling apparel.