FESPA’s Personalisation Experience Ambassador, Richard Askam speakes to Mathew Faulkner, Director of Marketing and Innovation at Canon Europe. Mathew describes Personalisation as an untapped opportunity for printers that offers meaningful and emotional customer engagement.
Discover the Personalisation Experience taking place alongside FESPA Global Print Expo 2023 and European Sign Expo 2023 from 23rd May – 26th May 2023 at Messe Munich. The Personalisation Experience will bring together 3,500 stakeholders from retailers, brands, agencies to printers and fulfilment houses, connecting them with software providers and OEMs to explore the potential of personalisation in sportswear, packaging, product, loyalty and custom interiors. For more information please visit: Welcome – Personalisation Experience 2023