Printeriors - Décor & Interior Design
Design is the origin of all our industry. In this session of FESPA Global Summit 2021, Debbie McKeegan, FESPA's Textile Ambassador, shares multiple case studies showing the importance and value of design in our industry.
| Design is the origin of all our industry. It all starts with the artwork and the ideas for branding, communication, and décor. Design created to meet the strengths of the production processes and finished products are the most successful, and the companies that have invested in internal design services have seen their relationship with the customers improve. The opportunity to develop new customers and markets are strengthened through this practice, as the relationship begins before production and printing. In this session, we’ll see multiple case studies showing the importance and value of design in our industry. |
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