Empowering
People in Print

Club FESPA Online offers practical, engaging and thought leadership advice to help drive businesses forward.

Business Advice

Does digital marketing really work better than print marketing?
Business Advice

Does digital marketing really work better than print marketing?

As the popularity of digital marketing continues to rise, is there still a place for print marketing in an increasingly online world? We look at whether digital marketing works better than print, or vice versa.

21-10-2024
Watching out for greenwashing
Business Advice

Watching out for greenwashing

In the face of legislation designed to prevent greenwashing, Two Sides tells us why printing businesses should take care to be honest and open about their practices.

24-09-2024
Ecobanner: super-large format PVC-free banners for outdoor advertising
Business Advice

Ecobanner: super-large format PVC-free banners for outdoor advertising

We spoke to GALE Pacific about its cost-effective PVC-free solution for outdoor advertising, which delivers the durability of comparable PVC fabrics at up to 50% less weight, and reduced disposal costs of up to 60%.

27-08-2024
The Midjourney experience: creating AI generated images for print
Business Advice

The Midjourney experience: creating AI generated images for print

We speak with Midjourney expert Marshall Atkinson about some of the frequently asked questions printers have around the practical considerations of using AI-generated images.

27-08-2024
The future of industrial inks – from film insert moulding to haptics
Business Advice

The future of industrial inks – from film insert moulding to haptics

Marabu is a world-leading manufacturer of screen, digital and pad printing inks and creative colors, offering a wide variety of solutions for industrial and graphic printing applications. We spoke to the team at Marabu, near Stuttgart, Germany, as the firm celebrated its 165th birthday.

22-07-2024
Smart finishing with automated cutting system
Business Advice

Smart finishing with automated cutting system

Elitron has unveiled its new next-generation Kombo TAV system, which leverages AI to anticipate more demanding customer needs.

22-07-2024
Innovation in textile printing
Business Advice

Innovation in textile printing

Club FESPA Online spoke to Josef Osl at Zimmer Austria, the printing machine manufacturer, about how digital printing has revolutionised camouflage and the impact of AI on textile printing.

22-07-2024
Sustainability Bootcamps for signmakers
Business Advice

Sustainability Bootcamps for signmakers

We spoke to Steve Lister about how members of the print and signage industries are learning to embrace sustainability on Make it Happen’s Sustainability Bootcamps.

22-07-2024
Kornit: a new age in poly printing
Business Advice

Kornit: a new age in poly printing

We look at Kornit’s Atlas Max Poly printer, which allows one-step DTG digital printing – including 3D effects and textures – on almost any fabric.

25-06-2024
How bespoke sticker production can boost revenue
Business Advice

How bespoke sticker production can boost revenue

We spoke to Antigro Designer about its new client-tailored software that aims to reinvent sticker production.

28-05-2024
Multicoloured embroidery on demand
Business Advice

Multicoloured embroidery on demand

Conny Svanberg, digital embroidery expert at Coloreel, and exhibitor at the Personalise Make Wear feature at Personalisation Experience and Sportswear Pro 2024, discusses dye sublimation and colour management.

28-05-2024
Getting started with haptics: swissQprint
Business Advice

Getting started with haptics: swissQprint

Carmen Eicher, Chief Sales and Marketing Officer, swissQprint and Claudio Müller, Application Engineer, discuss the business of building haptics.

28-05-2024
Packaging regulation – a warning to UK printers
Business Advice

Packaging regulation – a warning to UK printers

We spoke to George Atkinson, Head of Policy at environmental consultancy Valpak, about how printers should be cautious regarding stricter packaging regulations.

19-04-2024
No minimum order: the growth of DTF decoration
Business Advice

No minimum order: the growth of DTF decoration

Andy Rogers at Stahls’ UK and Europe, garment decoration firm based in Braintree, UK and Dillingen, Germany, on the cost and speed benefits of direct to film (DTF) printing.

13-03-2024
The design democracy: AI, creativity and interior décor
Business Advice

The design democracy: AI, creativity and interior décor

We spoke to Matt Fletcher of John Mark Ltd and Cheryl O’Meara from the Print Pattern Archive about combining age-old techniques with artificial intelligence (AI) to create exciting new motifs for luxury wall coverings.

13-03-2024
 Everything you need to know about Midjourney and AI graphics
Business Advice

Everything you need to know about Midjourney and AI graphics

Marshall Atkinson, author of the Midjourney Experience newsletter, discusses how this incredible AI tool can unlock design creativity.

23-02-2024
 Mimaki and the power of DTF printing
Business Advice

Mimaki and the power of DTF printing

Marc Verveem, Product Manager EMEA from Mimaki Europe, discusses the cost efficiencies and sustainability benefits of direct-to-film (DTF) printing.

23-02-2024
Closing the carbon borders with CBAM
Business Advice

Closing the carbon borders with CBAM

Printers will need to be mindful of their future emissions and will need to stay compliant with new carbon levys in both the European Union and UK.

23-02-2024