Experts from Canon, designer Beth Travers from Bobo1325, and Duncan Ross from AVA CADCAM explore how digital printing technologies enable everything from wallpapers to flooring with minimal waste. Key topics include UV printing capabilities that can create textured surfaces up to 4mm thick, colour management across different substrates and printers, automation workflows, and the role of AI in design while maintaining human creativity. The discussion emphasises the importance of strategic partnerships between designers, printers, and technology providers to deliver personalised interior solutions efficiently and sustainably.

Here is what you will gain from watching this webinar:

  • Market Growth Insights: Attendees learn about the rapid expansion of the digital décor sector, which is projected to have a 13.5% CAGR through 2030.

  • Sector-Specific Data: The session provides specific growth figures, such as the digitally printed wallpaper sector being set to reach $16.4 billion by 2030.

  • Understanding Personalisation: Experts clarify that personalisation is not just about single items but includes bespoke, short-run orders for large clients like hotels that previously relied on static stock.

  • Sustainability Benefits: Viewers gain insights into how digital printing empowers a zero-waste model, where the only stock held is raw consumables.

  • Design & Technical Synergy: The webinar explains the role of the designer as a strategic bridge between creative vision and manufacturing, ensuring technical feasibility for products like flooring and textiles.

  • Technological Capabilities: Attendees learn about the versatility of UV and UVgel technologies (such as Canon’s Arizona and Colorado series) which can print on almost any surface, including bricks, concrete, and faux leather.

  • Consistency & Quality Control: The discussion covers how to achieve global batch consistency, enabling identical output across different continents using the same profiles and technology.

  • Strategic Collaboration: Experts emphasise the importance of partnerships between designers and printers to close the “knowledge gap” and push the boundaries of what is possible in interior applications.