FESPA and sponsor Avery Graphics invite entries to FESPA 2010 Wrap Cup vehicle wrapping competition

Would-be ‘wrap stars’ are invited to enter the FESPA Wrap Cup (www.fespa-wrap-cup.com), the live vehicle wrapping competition running throughout FESPA 2010 (Messe Munich, 22-26 June 2010).

Over the course of the five day event 64 vehicle wrappers will compete to win thousands of Euros worth of prizes and the coveted title of ‘FESPA Wrap Star’.

Each day 16 individual competitors will be whittled down to one during three competitive rounds. ‘Wrappers’ will be challenged to wrap a variety of cars with speed and precision.  They will be given just half an hour in the first round, increasing with each progressive stage, and culminating in a daily final. The winners from each of the first four days will then go on to compete in the two-part Grand Finale on the last afternoon of the show, where they will be challenged to wrap the side of a Chevy Corvette convertible and the front of a racing motorbike - all in one piece.

“The wrappers will be evaluated on the quality of their work, although speed will be a decisive factor should there be a draw,” says FESPA Wrap Cup event coordinator Dirk Moebes of Digital DesignWare. “This is going to a fun event, both to watch and take part in, but above it will be an excellent way for competing print service providers to showcase their skills among peers.”

Competitors will be judged by a panel of three, including Robert Ivers, founder of the PDAA (Professional Decal Application Alliance) and Hans van den Berg, technical training manager of FESPA Wrap Cup sponsor Avery Graphics. 

Any company with some experience of vehicle wrapping can enter a representative.  To sign up, visit www.fespa-wrap-cup.com. A modest registration fee of Euros 200.00 is payable, but all participants are guaranteed to take home a prize package worth at least 2000€, even if they do not survive the first round. The finalists will be presented with products and services worth more than 8,000€ each at an exclusive awards ceremony following Saturday’s final.

FESPA Sales & Marketing Director Marcus Timson adds: “Entering the FESPA Wrap Cup needs no incentive. It’s an amazing platform for gaining exposure to potential customers, and participants are guaranteed to take home a share of 200,000€ worth of superb prizes. We’re looking forward to a spectacular and adrenaline-powered competition, showcasing the skill and creativity that are making vehicle decoration one of the most innovative and effective outdoor marketing tools in today’s promotional mix.”

The FESPA Wrap Cup is part of the FESPA Innovate! Programme at FESPA 2010.  For more information about the show, and the full programme of satellite events, please visit www.fespa2010.com.

Atlantic Zeiser’s DIGILINE series of full-color UV printing solutions will be demonstrated at FESPA, scheduled for 22-26 June 2010 in Munich. Newly-released DIGILINE™ Web and DIGILINE™ Single Product offer broadest range of printing modules for industrial digital printing, including profitable production of small batch sizes and late-stage customization of packages. 3M alliance for high quality label materials.

Emmingen, Germany, 06 May 2010 - Atlantic Zeiser Group, a leading innovator and technology supplier for digital narrow format, packaging and direct product printing processes, today announced it will be demonstrating its innovative modular end-to-end system solutions portfolio DIGILINE™ at FESPA, in Hall A1, Stand 315.  On display will be the DIGILINE™ Web 280 with a GAMMA™ 70P UV print module, as well as DIGILINE™ Single Product 500, ideal for very short runs of direct product printing, also featuring the GAMMA™ 70P print module.

“Atlantic Zeiser is bringing an innovative set of solutions to FESPA that are ideal for industrial digital printing on labels, packages, booklet labels and transactional documents, as well as direct product printing for high-level and quality-oriented applications,” said Ralf Hipp, Vice President of Digital Systems. “These end-to-end system solutions demonstrate the flexibility of our modular printing approach and the versatile integration options with different modules. The DIGILINE™ series delivers increased productivity and flexibility, with low operating and consumption costs. This just-in-time production system reduces both production and inventory costs for high-quality four-color products.”

Product Details
The DIGILINE™ system solutions from Atlantic Zeiser bring one-stop shopping to narrow and single product printing operations. Its modular structure enables extreme versatility by allowing integration of various print modules to complete an end-to-end highly customized production process.  The DIGILINE series being demonstrated at FESPA includes:

DIGILINE™ Web 280 with a GAMMA™ 70P UV printer is the perfect solution for a wide range of applications in the narrow printing market that supports users in increasing both margins and productivity. This high-speed, single-pass four-color (CMYK plus white) UV solution combines an Atlantic Zeiser controller and data preparation software with Xaar 1001 grayscale print heads to produce stunning quality at a high-resolution of 360 dpi that visually appears to be as much as 1060 dpi. The system handles web widths of 30mm to 280mm and delivers speeds up to 180m/min.

DIGILINE™ Single Product 500 is a brand-new and highly versatile system designed to print on a range of different product form factors, including 3D. It supports product widths from 10mm to 500mm at speeds up to 90 m/min. Optional features include print verification, PDF/VTx, anti-counterfeiting and track & trace for a full end-to-end small batch single product marking system. DIGILINE Single Product 500 is designed to simplify the process of late-stage package customization for packages with high-quality print requirements. Increased demand for late-stage package customization is driven by a number of factors. These include the need to reduce costs by operating with smaller production quantities to minimize storage capacities, and just-in-time supply with short reaction times especially with packages marked with variable data such as barcodes and product ingredient indications in different languages.

The GAMMA™ 70P full-color UV print engines incorporated in the DIGILINE series use special UV inks manufactured by Atlantic Zeiser to optimize printing on a wide range of substrates. Incorporated in web printing systems, it brings offset class printing quality and speed to the narrow printing market. The variable drop capability of the industrial-strength Xaar 1001 printhead consistently produces smooth tone graphics, fine detail, sharp text and barcodes to generate great results quickly, cost-effectively and reliably. A choice of UV curing systems is also available to suit specific applications. These include Atlantic Zeiser's new eco-friendly SMARTCURE LED UV curing system for temperature sensitive products. LED UV curing is especially suited to thin materials that can be damaged by heat used in traditional label-based UV curing.

The GAMMA 70P printer integrated in these system solutions is a premium model well suited for both pinning and wet-on-wet for sharp texts, barcodes, pictures and fine details and logotypes.

3M Alliance for High Quality Substrates
Atlantic Zeiser’s alliance with leading performance label material manufacturer 3M will also be featured at FESPA. This alliance adds a high quality label stock provider that complements the Atlantic Zeiser product range for UV inkjet label printing.  During FESPA, Atlantic Zeiser will showcase 3M’s new digital label stock product range designed specifically for UV inkjet printing.

“The new 3M digital label stock product portfolio for UV inkjet printing complements our comprehensive high performance range of label materials that meet the needs of almost any label application,” said Vera Witte, German Product Manager for 3M Performance Labels.  “This new UV digital label product, 3M 92913, is a matte silver polyester combining superior printability for UV inkjet and excellent durability to abrasion and chemicals. Our cooperation with Atlantic Zeiser has helped us to develop products and solutions which meet customer needs for high performance label applications. UV inkjet printing combined with LED curing offers significant advantages to converters, and 3M is pleased to be contributing to this advancement in the narrow-web label printing industry.”

A full overview of Atlantic Zeiser solutions can be found at www.atlanticzeiser.com.

About Atlantic Zeiser
Atlantic Zeiser helps industrial customers to increase the cost efficiency, brand value and quality of their products within the production and logistics chain. The company achieves this by employing highly efficient digital solutions for the printing and coding of frequently changing content on such products. Atlantic Zeiser specializes in digital printing on challenging substrates, i.e. with low adhesion capacity for print colours, while delivering offset-like quality and production speed. In the three segments Digital Printing & Coding Solutions, Card Systems and Banknote & Security Printing Systems, the company develops, manufactures and distributes technologies as well as integrated solutions for industrial producers throughout the world. Atlantic Zeiser supports its customers through nine subsidiaries as well as distribution and support offices in some 50 countries.

CONTACTS

DUOMEDIA PUBLIC RELATIONS
Monika Dürr
Tel. +49 (0)6104 944 895
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ATLANTIC ZEISER GmbH
Marcus Geigle
Tel. +49 (0)7465 291 136 
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www.atlanticzeiser.com