Gemma Firth's Blog - FESPA - Screen, Digital and Textile Printing Exhibitions and Associations

Gemma Firth is Marketing and Business Development Manager at Matthews the Printers. She is responsible for all marketing, project and team management as well as increasing brand awareness amongst the company's target markets.

Paper and print can actually help a companies environmental policies

Written by Gemma Firth Thursday, 12 April 2012 14:55

Happy Easter everyone, I hope you all had a relaxing Easter break. Well we have returned back to the office after a four day break and are straight back into the thick of everything, just how we like it.

Electronic Media Vs Traditional Print methods, which is more environmentally friendly?

Written by Gemma Firth Friday, 27 January 2012 14:49

I received the PrintWeek magazine at the end of last year that included "The Power of Print Communication Intelligence" insert which contained a survey where print buyers and marketers were asked a series of questions about their print and electronic marketing communications.

It's time to offer more to your customers than just the norm...

Written by Gemma Firth Thursday, 01 December 2011 13:00

So has anyone started looking into how digital services could benefit your organisation following on from my last blog?

Digital threats are an opportunity to grow your print business...

Written by Gemma Firth Thursday, 20 October 2011 08:25

We all know the environment, and protecting it, is crucial for any business going forwards, and, as we have already explored and discussed, there are several elements within print as well as digital applications that have environmental benefits.

Is printing really such a 'dirty' process?

Written by Gemma Firth Wednesday, 28 September 2011 09:00

Following on from my previous blog, we're going to stick with the environment, there have been some discussions taking place on the FESPA LinkedIn page relating to how customers see the print industry as a "dirty" industry.

It’s time for print to stand up and be noticed...

Written by Gemma Firth Wednesday, 31 August 2011 08:31

The environment is a hot topic, especially in light of the natural disasters that have happened this year.

The print and paper industry has a reputation for being un-environmentally friendly and the perception is that, if you print on paper, you are "killing a tree".

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FESPA - United We Print

FESPA - United We Print
Our mission statement is to be the leading globally connected community for print – this infographic will give some insight into our progress towards that goal

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