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FESPA TV's Alex Goodey caught up with Gabriel Giraldo, Sales Manager at Sefa on the show floor at FESPA Eurasia 2013. The pair discuss the launch of Sefa's new heat press machine, what it is Sefa do and the product offering on their stand as well as how they have found the inaugural FESPA Eurasia and what FESPA means to them as an organisation.